Real Estate for Community Impact

A full-service real estate firm with 20+ years of experience, advancing affordable housing, commercial development, and small business growth in underserved communities across Alachua County.

WHO WE ARE

Nearly Two Decades of Community-Centered Real Estate

Affordable Housing

Affordable Housing

Multi-phase housing for seniors, veterans, and moderate-income households — where the need is greatest in Alachua County.

Commercial Development

Commercial Development

Strategic land acquisition and development in high-impact corridors, including a flagship five-parcel site near Walmart and the future City Sports Complex.

Small Business Incubation

Small Business Incubation

Launching a Small Business Incubator co-located with our new commercial headquarters to accelerate entrepreneurship in underserved communities.

Real Estate Consultation

Real Estate Consultation

Full-service residential, commercial, and vacant land services backed by 20+ years of regional market expertise.

Affordable Housing

Affordable Housing

Multi-phase housing for seniors, veterans, and moderate-income households — where the need is greatest in Alachua County.

Commercial Development

Commercial Development

Strategic land acquisition and development in high-impact corridors, including a flagship five-parcel site near Walmart and the future City Sports Complex.

Small Business Incubation

Small Business Incubation

Launching a Small Business Incubator co-located with our new commercial headquarters to accelerate entrepreneurship in underserved communities.

Real Estate Consultation

Real Estate Consultation

Full-service residential, commercial, and vacant land services backed by 20+ years of regional market expertise.

Our Mission

"is to create economic mobility through access to commercial development, workforce housing, and small business growth."

Rodney Long Realty Services, LLC is headquartered at 1712 NE Waldo Road, Gainesville, Florida. Founded with a commitment to serving underserved communities, the firm is expanding its mission beyond traditional real estate into direct community development — tackling housing affordability, economic disinvestment, and small business barriers simultaneously.

Our Mission

"is to create economic mobility through access to commercial development, workforce housing, and small business growth."

Rodney Long Realty Services, LLC is headquartered at 1712 NE Waldo Road, Gainesville, Florida. Founded with a commitment to serving underserved communities, the firm is expanding its mission beyond traditional real estate into direct community development — tackling housing affordability, economic disinvestment, and small business barriers simultaneously.

Federal Tax Incentive Program

Opportunity Zone Investment Ready

Our potential flagship acquisition site is situated in a federally designated Opportunity Zone — unlocking powerful tax incentives for investors while delivering measurable community impact.

The Flagship Site

Five potential contiguous parcels located two blocks from our current office on NE Waldo Road — directly across from a Walmart Super Center and the future City of Gainesville Sports Complex. This high-traffic, high-visibility corridor is ideal for mixed-use commercial and residential development.

Dual Impact Returns

Simultaneously delivers measurable community benefit metrics required by institutional ESG investors and CDFIs.

QOF Structuring

The project is structured to meet federal “substantially all” requirements — ensuring full compliance and maximum investor benefit.

Tax-Free Appreciation

Appreciation on the OZ investment held 10+ years may be completely excluded from federal capital gains tax.

Stepped-Up Basis

Holding for 5+ years may provide a partial step-up in basis, reducing the overall tax burden on the original deferred gain.

Capital Gains Deferral

Investors reinvesting prior capital gains into this Qualified Opportunity Zone project can defer federal taxes through 2026.

Active Development Pipeline

Three Projects, One Vision

Interconnected initiatives addressing housing, commerce, and entrepreneurship — each aligned to distinct federal and state funding streams.

Affordable Housing

Senior, Veteran & Workforce Housing

Multi-phase affordable housing for seniors, veterans, and moderate-income households across Alachua County. Designed to address a critical shortage of quality attainable housing in the region.

HUD HOME   |   FL SHIP LIHTC    |   CDBG   |   Choice Neighborhoods

COMMERCIAL DEVELOPMENT

New HQ & Mixed-Use Center

Potential construction of Rodney Long Realty’s expanded commercial headquarters on the five parcel OZ site — directly adjacent to major retail and a future municipal sports complex.

Opportunity Zone   |   EDA Public Works    |   CDBG   |   SBA 504   |   NMTC

ENTREPRENEURSHIP

Small Business Incubator

A dedicated facility providing emerging entrepreneurs in underserved communities with co-working space, mentorship, business development resources, and capital access pathways.

SBA SBDC   |   CDFI Fund    |   EDA EAA   |   FL DEO   |    USDA RBDG

Entrepreneurship Initiative

Small Business Incubator Program

Dismantling barriers to entrepreneurship for residents of underserved communities — providing the space, expertise, and connections early stage businesses need to succeed.

Affordable Co-Working Space
Flexible workspace within the new commercial HQ — eliminating the biggest cost barrier for startup businesses in underserved communities.

Real Estate & Business Advisory
Direct access to nearly two decades of commercial real estate, development, and land acquisition expertise from the Rodney Long Realty team.

Capital Access Pathways
Connections to CDFIs, SBA loan programs, local investors, and grant resources to help businesses secure capital for growth.

Community & Mentorship Network
Peer cohorts, mentorship from established owners, and linkages to local economic development organizations and chambers of commerce.

Workforce Development Linkages
Partnerships with Santa Fe College and Alachua County workforce systems to connect incubator businesses with trained local talent.

Projected Community Impact

Measurable Outcomes

Every project is designed with clear, reportable community benefit metrics — the accountability framework grantors require and communities deserve.

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Parcels Targeted
for Revitalization

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Priority Populations: Seniors · Veterans · Workforce

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Years Local Real Estate
Leadership

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Integrated Site: HQ + Incubator + Housing

Priority Participants

Aligned Federal & State Grant Sources

Funding Landscape

Grant & Funding Eligibility Overview

Rodney Long Realty’s work sits at the intersection of multiple federal, state, and philanthropic priority areas — enabling a diversified, resilient funding strategy

HUD Housing Programs

The affordable housing component aligns with HUD’s HOME Investment Partnerships, CDBG, and Choice Neighborhoods — all targeting LMI households and underserved communities in Alachua County.

HOME   |   CDBG    |   FL SHIP   |   LIHTC   |    CHOICE NEIGHBORHOODS

Economic Development (EDA)

The EDA funds projects that create jobs and revitalize distressed communities. The EDA funds projects that create jobs and revitalize distressed communities. The site’s location and mixed-use scope qualify under EDA’s Public Works and Economic Adjustment Assistance programs.

EDA PUBLIC WORKS   |   EDA EAA    |   USDA RBDG   |   HUD SEC. 108

SBA & CDFI Programs

The Small Business Incubator and commercial development are positioned for SBA 504 financing, SBA SBDC grants, and CDFI Fund awards supporting small business lending in underserved markets.

SBA 504   |   SBA 7(A)    |   CDFI FUND   |   SBA SBDC   

Opportunity Zone & Tax Credits

The acquisition site’s OZ designation enables Qualified Opportunity Fund structures. New Markets Tax Credits and Low-Income Housing Tax Credits may also apply depending on final project plans.

QOF STRUCTURE   |   NMTC    |   LIHTC   |   FL OZ MATCH

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