About Rodney Long Realty

“Quality Service, One Client At A Time.”

ABOUT RODNEY LONG REALTY

Who We Are

Rodney Long Realty Services, LLC is a full-service real estate firm headquartered at 1712 NE Waldo Road, Gainesville, Florida. Founded over two decades ago by Rodney Long, a licensed Florida real estate broker, the firm has built a reputation for personalized, expert service across residential, commercial, and vacant land transactions throughout Alachua County and the surrounding region.

What began as a boutique brokerage centered on providing quality, individual attention to every client has grown into a multi-disciplinary real estate enterprise with an expanding community development mission. Today, Rodney Long Realty is not only helping clients buy, sell, and lease properties — we are actively building the affordable housing, commercial infrastructure, and small business ecosystems that underserved communities in North Central Florida need to thrive.

The firm is currently advancing its most ambitious initiative to date: a five-parcel, multi-phase development project on the NE Waldo Road Opportunity Zone corridor that will house a new commercial headquarters, a Small Business Incubator, and affordable housing for seniors, veterans, and working families. This project represents the convergence of Rodney Long Realty’s two decades of market expertise with a bold new vision for community-driven real estate development.

Rodney Long Realty

Rodney Long Realty Services, LLC is a full-service real estate firm headquartered in Gainesville, Florida, specializing in residential, commercial, and vacant land services.

With nearly two decades of experience, the company provides real estate consultation, development advisory, land acquisition expertise, and community-driven real estate solutions.

Beyond real estate sales and development services, Rodney Long Realty is expanding its mission to stimulate economic development and improve housing accessibility in underserved communities.

The firm is launching a Small Business Incubator and advancing affordable housing projects for seniors, veterans, and moderate-income households in Alachua County.

A key expansion opportunity recently emerged: a five-parcel acquisition site located two blocks from the company’s current office, positioned across from a Walmart Super Center and the future City of Gainesville Sports Complex.

This site will allow Rodney Long Realty to build its new commercial headquarters, house the Small Business Incubator, and develop multi-phase affordable housing.

Mission Statement

Our mission is to provide prompt, professional, and courteous real estate services while also expanding opportunities for affordable housing in underserved communities.

We strive to support economic mobility by creating economic mobility by creating access to commercial development, workforce housing, and small business growth.

Projected Community Impact

Measurable Outcomes

Every project is designed with clear, reportable community benefit metrics — the accountability framework grantors require and communities deserve.

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Parcels Targeted
for Revitalization

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Priority Populations: Seniors · Veterans · Workforce

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Years Local Real Estate
Leadership

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Integrated Site: HQ +
Incubator + Housing

The Team

Meet Out Team

Honorable Rodney J. Long

Honorable Rodney J. Long

The Honorable Rodney J. Long is a native of Gainesville, Florida.

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Carole Long

Carole Long

For more than 23 years, Carole Long has been a trusted.

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Diyonne L. McGraw

Diyonne L. McGraw

Dynamic and results-driven real estate professional with over two decades of experience.

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Honorable Rodney J. Long

Honorable Rodney J. Long

The Honorable Rodney J. Long is a native of Gainesville, Florida.

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Carole Long

Carole Long

For more than 23 years, Carole Long has been a trusted.

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Diyonne L. McGraw

Diyonne L. McGraw

Dynamic and results-driven real estate professional with over two decades of experience.

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